Southwest Airlines Makes Flying Fun

How do you build customer loyalty? Southwest builds loyalty by making the safety instructions fun!

Comments

  1. pathwaypr says:

    Thanks Jeff!

  2. jeff says:

    I flew Delta last week and had a similar experience. The flight attendant treated the announcements as a comedy routine.
    It was very entertaining.

    “If you need anything, just turn to the person next to you and ask for it, because we’re busy up here” was one of her lines.

    It was good stuff. Several people, including me, gave her high-fives on the way out.

    Jeff.