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	<title>Southwest Airlines &#8211; Pathway Communications</title>
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		<title>Southwest Airlines Makes Flying Fun</title>
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		<pubDate>Fri, 20 Mar 2009 18:45:33 +0000</pubDate>
		<dc:creator><![CDATA[Theresa Smith]]></dc:creator>
				<category><![CDATA[customer service]]></category>
		<category><![CDATA[customer loyalty]]></category>
		<category><![CDATA[public relations]]></category>
		<category><![CDATA[Southwest Airlines]]></category>

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		<description><![CDATA[How do you build customer loyalty? Southwest builds loyalty by making the safety instructions fun!]]></description>
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<p>How do you build customer loyalty? Southwest builds loyalty by making the safety instructions fun!</p>
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